Image Optimization for SEO

Did you know that people can find your website or blog from your images? That’s right. An often overlooked part of SEO is handling images correctly. By naming files carefully and writing good alt tags (“alt” is short for “alternative text;” more on this below) you can get some extra traffic from Google Image Search…

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SEO: What are backlinks?

Backlinks are links to your website from other websites.  (Not links that you put on your website to other sites.)  Backlinks are important because they help determine the relative popularity of your website.  The more quality links to you, the better.

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We Are Strictly “White Hat”

“White Hat” is a term applied to SEO (Search Engine Optimization). It means that the optimization techniques follow the quality guidelines set forth by major search engines like Google, Bing and Yahoo. There is also “black hat SEO,” which involves going over to the dark side and practicing illicit techniques, i.e. trickery, in order to…

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